Paid Search Specialist Responsibilities:

• Meeting with clients to determine their goals and budget.
• Advising clients and other stakeholders on costs, expectations, outcomes, and processes.
• Brainstorming ideas for marketing campaigns and paid advertising.
• Working alongside a team of digital marketers, such as SEO specialists, content marketers, and web developers.
• Creating and managing search engine marketing campaigns.
• Monitoring and analyzing web analytics and campaign performance.
• Defining campaign budgets, aligning campaign goals, and ensuring adherence to search optimization principles.
• Identifying and presenting new avenues of paid advertising to clients.
• Utilizing demand-side RTP platforms to promote adverts and campaigns.
• Ensuring a positive ROI on client spending and PPC ad campaigning.

Paid Search Specialist Requirements:

• A bachelor's degree in marketing, information technology, or digital marketing.
• Certification as a PPC specialist or paid search specialist is beneficial.
• At least Six years experience as a paid search marketer or in the paid search space.
• A thorough working knowledge of demand-side platforms.
• A detailed understanding of practically applying PPC marketing principles.
• Data and web metrics analytical skills.
• Collaborative mindset and a team player.
• Passionate about marketing and search marketing.
• Driven to achieve results and make an impact.
• Any Gender / Billingual preferred .

To know more over the role and apply kindly send us your updated resume to [email protected]