Job description

Job Role : Advertising General Manager

Job Location : Beirut, Lebanon

Job Summary:

The Advertising General Manager will play a pivotal role in our client organization, overseeing and leading advertising campaigns, managing a team, and driving growth and success in the competitive advertising industry. This position will require a strategic thinker with exceptional leadership, project management, and client relationship skills.

Key Responsibilities:

• Advertising Strategy: Develop and implement advertising strategies to achieve client objectives, including target audience analysis, channel selection, and budget management.
• Team Leadership: Lead, mentor, and manage a team of advertising professionals, ensuring high performance and alignment with organizational goals.
• Client Management: Build and maintain strong client relationships, understand their needs, and collaborate to deliver effective advertising solutions.
• Campaign Management: Oversee the planning, execution, and optimization of advertising campaigns across various platforms, including digital, print, and broadcast media.
• Budget Management: Manage advertising budgets effectively, optimizing spending to achieve the best return on investment.
• Market Research: Stay updated on industry trends, competitive landscapes, and emerging technologies to inform advertising strategies.
• Performance Analysis: Monitor and analyze the performance of advertising campaigns, providing insights and recommendations for improvements.
• Report Generation: Prepare regular reports and presentations for clients and senior management, summarizing campaign results and key performance metrics.

Qualifications:

• Bachelor's degree in Marketing, Advertising, Business, or a related field (Master's degree preferred).
• Proven experience in advertising, with a minimum of [X] years in a leadership or managerial role.
• Strong understanding of advertising platforms and technologies.
• Exceptional communication and presentation skills.
• Proficiency in data analysis and reporting tools.
• Team-oriented with strong leadership skills.
• Creative thinking and problem-solving abilities.
• Strong organizational and project management skills