Job description

Marketing Manager- International TV Channel  /OTT Experience

Job Description:-

• Evaluating and improving existing channel marketing strategies.
• Developing new channel marketing strategies and implementing marketing plans.
• Targeting specific channels to promote products and services, including pay-per-click advertising, social media platforms, emails, website contents, and SEO strategies.
• Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.
• Determining which platforms to advertise on and adapting campaigns accordingly.
• Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results.
• Deploying channel marketing strategies in collaboration with the marketing team, senior managers, and other departments.
• Overseeing the marketing team and documenting processes.
• Managing all marketing campaign communications and establishing strong partner networks.
• Keeping track of and implementing the latest marketing technologies and techniques.

Education & Experience/Certifications

• Bachelor's degree in marketing, advertising, business, or in a related field.
• 3+ years' experience in channel marketing.
• In-depth knowledge of current digital marketing technologies and techniques.
• Proficiency in channel management software, such as DataFeedWatch and ChannelAdvisor Enterprise.
• Experience in Entertainment/ content marketing (VOD/ OTT preferred).
• Exceptional analytical and strategic thinking skills.
• Superb leadership, communication, and collaboration capabilities.
• Excellent time-management and organizational skills.
• Advanced ability to drive creativity and innovation.

To know more over the role and apply kindly send your updated resume to:  [email protected]